Tag

#site structure

2 pieces filed under “site structure”.

Growth · 8 Sept 2026 · 9 min

Internal linking is architecture, not an afterthought

Internal linking is information architecture, not a plug-in. Hub-and-spoke models, anchor-text discipline, related-content automation, and measuring crawl paths.

internal linkinginformation architectureSEO

Web design · 16 May 2026 · 8 min

Draw the sitemap before anyone opens Figma

The sitemap is the cheapest UX artefact you'll ever make and the one teams skip most. Map user questions to pages, audit navigation debt, realign stakeholders fast.

information architecturesitemapsnavigation UX