Tag
#social sharing
2 pieces filed under “social sharing”.
Growth · 30 June 2026 · 9 min
Share cards are a growth channel
Every shared link is an ad you didn't design. Running share cards like a channel: title testing, platform caches, and measuring dark-social lift honestly.
og imagessocial sharingdistribution
Growth · 27 May 2026 · 9 minOG images: the growth surface hiding in your metadata
Your pages are shared thousands of times, and most preview cards are a cropped hero or nothing. A system for OG images that earn the click — and how to measure it.
og imagessocial sharingmetadata