Tag
#trademark
3 pieces filed under “trademark”.
Brand · 21 July 2026 · 9 min
The trademark reality check your naming process needs
The thousand-name funnel from brainstorm to survivor: linguistic screens, trademark classes, domain compromise positions, app-store collisions, graceful exits.
namingtrademarkdomains
Brand · 27 Aug 2025 · 9 minNaming across borders: the checks that save you later
A name that sings in Sydney can stink in Singapore. Linguistic screens, trademark classes, domain realities and the false friends that kill product names.
namingtrademarklocalisation
Brand · 11 June 2025 · 9 minNaming: our field guide from brainstorm to trademark check
Naming is a funnel, not a lightning strike. Our studio workflow: brief axes, generation volumes, screening and pronunciation tests, and committee-proof presentations.
namingbrand strategynaming workshop